Saturday, November 17, 2012

How many views will my video get?

This is one question that doesn't really have an answer. There is no way to know how well your video will do. Some videos get millions of views within days. Most, however, get only a few thousand views a year.  I can only speak from my experience and the experiences of those I know, but it is normal to get around 10 views a day from a new video unless you take steps to spread it (share it on facebook, post video responses, etc.). The most successful videos I have complete information on showed that they only had a trickle of views for about 4-8 months before BAM! they suddenly took off. This is a limited sample size though, so I don't pretend to be an expert. All I can say is don't be discouraged if your video doesn't take off immediately.
Another word of caution: once your video goes viral, don't be surprised if it has dramatic ups and downs. I have seen videos go from tens of thousands of views one day, to a few hundred the next. I have yet to figure out what causes such drops, but they can certainly be an unpleasant surprise.

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